In and Out in Ninety Seconds

My guess is I’m one of the only people on the planet who will go to his grave arguing that “Point Break” is one of the greatest movies ever made. Yes, that Point Break. Keanu Reeves. Patrick Swayze. Gary Busey. Surfing. Bank robbery. Sky diving. Fist fights. Car chases. Drug raids. Shootouts. I’ll spare you my case here, but suffice it to say I think Kathryn Bigelow deserved an Oscar well before her recent one for “The Hurt Locker.” So I of course had to work the movie into this blog at least once. So if you’ll indulge me…

If you haven’t seen it, Point Break is about FBI agents trying to catch a group of bank robbers – “The Ex-Presidents” – who are in and out of every bank they rob in 90 seconds. While most bank robberies take much longer, these guys are amazingly quick because they only get cash from the tellers. They never go to the vault. Going to the vault adds layers of complication to the robbery, and causes it to take significantly longer to complete. By keeping it simple and never getting greedy, they do their job much faster than their peers.

Wes, Tyler, and I are like the Ex-Presidents. We like to keep things simple and never get greedy. So our customers are able to create their restaurant staff schedules lightening fast – much faster than their peers who use Excel, or pencil and paper. As Keith Santangelo from Bourbon Street Bar & Grille in NYC recently said, “It used to take me 2-3 hours every week to create our schedule. With Schedulefly it takes 30 minutes.”

The Ex-Presidents got caught when they finally got greedy and went to the vault just one time. If Wes, Tyler, and I decided to try to serve new markets other than restaurants, we’d be getting greedy. That would force us to add tons of stuff to Schedulefly and make changes that would inevitably complicate our app. That’s not going to happen. We’ll always keep it simple, focus on restaurants, never get greedy, and therefore enable our customers to do the equivalent of being in and out in 90 seconds.

Keepin’ It Simple & Fun,